Our Story

Every brand has a story, and Heerika’s story begins with a belief: “Girls can do anything.”

I am Prachi Sharma, the founder of HEERIKA. Growing up, I often heard the same words again and again – “Only sons can take care of parents and support the family.” But deep inside, I knew this wasn’t true. I wanted to prove that daughters are no less than diamonds – strong, precious, and capable of shining on their own.

That thought gave birth to HEERIKA. A name that means diamond, priceless, radiant, and rare. Just like every woman, HEERIKA jewellery carries that sparkle and uniqueness within it.

When I looked around, I noticed one problem – jewellery was everywhere, but quality was missing. Most pieces would fade, rust, or lose their shine in days, yet people paid high prices. I wanted to change that.

So Heerika was created to give every girl what she truly deserves:

• Stylish and trending designs

• Anti-tarnish jewellery that lasts

• Affordable prices that make luxury accessible

This journey is not just about jewellery, it’s about breaking stereotypes, creating affordable luxury, and reminding every girl that she is as precious as a diamond.